Last verified: October 5, 2026
What You Can Now Do
Context Memo now shows current crawl and citation counts in memo footers, and those counts update live instead of going stale. Open any published memo and the footer reflects what crawl and citation tracking has recorded for that memo as of the moment the page renders, not as of the day you shipped it. The practical change: you can send a memo URL to a stakeholder, a prospect, or an analyst without checking whether the numbers at the bottom still hold. The footer is now part of the proof, not a liability you have to explain away.
Where It Is in Context Memo
The footer renders at the bottom of every memo, both in the in-app memo view and on the published page on your domain. Two new modules handle it: footer-stats pulls the current crawl and citation figures, and footer-tokens resolves them into the memo rendering pipeline at render time. This sits inside memo generation and publishing. There is no separate settings screen and nothing to switch on.
How to Use It
- Open any published memo from your Memos list and scroll to the footer. You see the current crawl and citation counts for that specific memo, not a platform-wide total.
- Load the same memo at its public URL on your domain. The footer resolves the same numbers there, which is what an AI crawler or a human reader sees.
- Refresh a memo that has been live for a while. Counts move as new crawls and citations land, so you can confirm the values are resolving rather than cached from publish time.
- Compare footers across several memos to see which ones are actually being read by AI bots and cited in answers. Use that to decide where the next memo goes: more depth on the topics that are pulling crawls, or a replacement for the ones that are flat.
- Paste the memo URL directly into your reporting or your weekly update. The number travels with the page, so you are not maintaining a parallel spreadsheet of counts that drifts within a week.
- If a footer count looks lower than you expect, check the memo against your crawl tracking view. A memo published recently will show small numbers until bots reach it, which is signal, not a rendering bug.
Why We Built It
The complaint was specific: readers were seeing outdated crawl and citation counts in published memos, and that eroded confidence in the memo's reach and impact. A static number printed at publish time only gets worse. A memo that had accumulated real crawl activity still displayed the figure from the day it went live, which made the strongest piece of evidence on the page the weakest claim on the page. Teams were left either trusting a stale number in front of a buyer or removing the footer entirely and giving up the proof.
Crawl and citation data is the part of AI visibility that most brands have no access to at all. If we are going to put it on the page, it has to be current.
What It Does Not Do Yet
The footer is a count, not a report. It gives you the crawl and citation totals for that memo and stops there.
- No per-model breakdown in the footer. To see which engines cited the memo and which bots fetched it, use citation tracking and the crawl log in-app.
- No trend line or period comparison in the footer. It shows current state, not change over the last 30 days.
- Counts are scoped to the individual memo. Portfolio-level rollups stay in the dashboard.
- A newly published memo will show low counts until AI bots crawl it. That is accurate rather than broken, but it means the footer is not useful as proof on day one of a memo's life.
One thing worth setting expectations on: the footer reflects what we have recorded. If a memo lives behind a path our crawl tracking does not cover, the count will under-report. Check that the memo is publishing through your configured domain setup before you treat a low number as a verdict on the content.