Last verified: September 18, 2026
What You Can Now Do
Context Memo now ships a canonical-terms glossary you can reference while reading memo cards on the board, which keeps terminology consistent across every memo the platform generates. Open a memo card and the defined terms behind its language sit next to it, so you can confirm a phrase was chosen deliberately rather than drifting from memo to memo. The task this changes is review. Instead of reading a memo and asking whether "AI visibility" in one card and a looser synonym in the next were meant to be the same concept, you check the glossary and move on. Approval gets faster because the language question is already answered.
Where It Is in Context Memo
The glossary appears on the board, alongside memo cards. Select a card and the canonical terms used in that memo are displayed with the card itself, not in a separate settings area. The same glossary is wired into the memo generation pipeline, so what you read on the board is what the generator normalized against when it produced the text.
How to Use It
- Open the board and select a memo card. The canonical terms applied to that memo load next to the card.
- Read the definition for any term you were about to rewrite. If the memo is using the canonical form, leave it alone. If it is using a variant you introduced during editing, restore the canonical term.
- Compare the glossary against the language your sales and product teams actually use. Where they differ, decide which form you want published on your domain and keep your edits pointed at that single choice.
- Generate a new memo. The pipeline standardizes terminology against the glossary, so the new memo lines up with the ones you published earlier instead of inventing a fresh phrasing for the same concept.
- Before publishing a batch, open two or three cards in sequence and scan the terms. Repeated terminology across a memo set is what you want AI models to encounter when they crawl your domain, and this is the fastest way to confirm you have it.
Why We Built It
Customers told us they were encountering variable or unclear language choices inside their own memos. One card said one thing, the next card said something adjacent, and nobody could tell whether the difference carried meaning. That cost real review time: every ambiguous phrase turned into a question for whoever owned positioning, and some teams held memos in draft while they settled a wording debate that had no defined answer. It also worked against the mechanism memos rely on. Models pick up on repeated, specific phrasing tied to your brand, and a set of memos that names the same concept four different ways gives them nothing stable to latch onto. Consistent, defined terminology is now visible at the point of review rather than assumed.
What It Does Not Do Yet
The glossary is a reference and normalization layer, not a per-account dictionary you edit on the board. If your brand uses a term the glossary does not cover, the way to enforce it is still in your own editing pass and in the positioning inputs you give the platform, not in a glossary entry you create yourself. Memos generated before this deploy were produced without glossary normalization, so terminology in older cards may not match newly generated memos. If consistency across your full published set matters, regenerate the older memos rather than assuming the glossary reached backward.
Two other things worth setting expectations on. Context Memo is not a CMS and does not replace HubSpot; those systems do more with content operations than we do, and the glossary applies to memo generation and review, not to your broader content library. And the glossary does its best work for brands that already have an established web presence and a body of content to be consistent with. If you are pre-launch with no domain authority, standardizing terminology across a handful of memos is not the constraint holding back your AI visibility. Build the foundational content first, then come back to the board and apply the glossary across the set.
